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Story of IPL


Story of IPL

Big sixes , fabulous Innings & matchless entertainment engaged with emotions this has been become the identity of worlds biggest cricket league 'IPL' . Indians doesn't see Cricket as emotion of sports but see also as festival .

The Idea :

You will shock after after knowing real fact behind the establishment of 'IPL' . Actual credit of starting League tournament of cricket should be given to chairman of essel  group , Subhash Chandra Goenka

Subhash chandra formed the league tournament named Indian Cricket League (ICL) in November 2007 . But The BCCI refused to recognise the ICL as a cricket league due to this , the ICL folded in 2009.

This rival between Essel group's media entity
Zee Entertainment Enterprise & BCCI lead to formation of 'IPL' . But BCCI caught the vein of tournament's commercial success & due to this now we calculate 'IPL' as one of the richest leagues in cricket & sports .

Interesting facts

1. The IPL is the most-attended cricket league in the world 

2. 'IPL' was 1st sporting event in the world to be broadcast live on You Tube .

3. According to Duff & Phelps , The brand value of the IPL in 2019 was ₹475 billion (US$6.7 billion) .

Title sponsorship :

2008 to 2012 : The sponser was DLF , india's largest real estate developer who bid of ₹200 crore & secured the rights .

2012 to 2015 : PepsiCo brought the title sponsorship rights for ₹397 crore .

2016 to 2019  : Vivo , Chinese smartphone manufacturer bagged the rights for ₹200 crore . In June 2017, Vivo retained the rights for the next five seasons (2018–2022) with a winning bid of ₹2,199 crore . but due to tension on LAC between India & China , Vivo got out of the title sponsorship rights .

2020 : Dream 11 bagged Rights for amount of ₹220 crore.



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